Until yesterday, I thought I was going to miss the 2007 Amazon Sellers' Conference in Seattle, July 13 - 16, but that is not going to be the case.

I registered today and do plan to attend.

Depending on your particular situation and location, I would encourage you to attend as well.  Last year, one of the first customers of my book and a brand new online bookseller attended and from what she told me it was very worthwhile for her.  She also made the trip from the East Coast.

The conference allows many third-party vendors to display their wares and to give presentations to everyone in attendance.  It also allows Amazon executives and engineers the opportunity to not only mingle with the booksellers in attendance, but to give some informative presentations.

I cannot say for sure what is in store for us this year, but last year we got to hold one day of our conference in the Amazon building with a fantastic view of Seattle.  We were also given the opportunity to hear from Jeff Bezos and many of Amazon's VP's.

I understand that it may not be worthwhile for everyone, particularly those that are far away from Seattle, but if you are able I would encourage you to attend.  If you do make it I would really like to meet you.  Some of my customers are already planning some evening get-togethers, and I plan to attend as many as possible.

I look forward to seeing you there and please send me an email if you are going so I can make a point of meeting you.